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Over the years, all kinds of APP ads, like dogskin plaster, have been banned repeatedly. Recently, Taobao, Jingdong and other mainstream apps have cancelled the open screen ads, which have also been highly praised by many users.
However, in addition to open screen advertising, pop-up advertising is a more annoying operation. Recently, CCTV has exposed three traps of pop-up advertising. We must be alert.
CCTV pointed out that there are three main types of pop-up ads at present:
1. By setting a false and invalid close button to deceive and mislead users to click the advertisement.
2. It doesn't indicate to the user any prompt to download the application, but it automatically starts to download after the user touches any position on the advertisement page.
3. That is camouflage designated jump area, but in fact any touch can be advertising jump.
It is worth mentioning that the Ministry of industry and information technology has solemnly announced not long ago that it will vigorously promote the rectification of APP pop-up information harassment of users.
The Ministry of industry and information technology said that the protection of the rights and interests of APP users is related to the people's sense of gain, happiness and security. The Ministry of industry and information technology has always attached great importance to the protection of personal information and continued to carry out special rectification of app.
In particular, recently, we have carried out centralized rectification on violations such as "pop-up information signs are nearly invisible, close buttons are small like mole ants, page camouflage is hidden from the sky and the sea, and induced clicking is hidden from the dark" that users have strongly complained about. We have urged enterprises to pay attention to users' demands and solve the problems of using words, pictures, etc. in open screen information pages Video and other ways to deceive and mislead users to jump.
According to the Ministry of industry and information technology's announcement, 68 top Internet companies, including Baidu, Alibaba, Tencent, byte beat, Sina Weibo and iqiyi, have completed the rectification as required. It is believed that all kinds of advertisements such as screen opening and pop-up will be completely eliminated soon.
CCTV pointed out that there are three main types of pop-up ads at present:
1. By setting a false and invalid close button to deceive and mislead users to click the advertisement.
2. It doesn't indicate to the user any prompt to download the application, but it automatically starts to download after the user touches any position on the advertisement page.
3. That is camouflage designated jump area, but in fact any touch can be advertising jump.
It is worth mentioning that the Ministry of industry and information technology has solemnly announced not long ago that it will vigorously promote the rectification of APP pop-up information harassment of users.
The Ministry of industry and information technology said that the protection of the rights and interests of APP users is related to the people's sense of gain, happiness and security. The Ministry of industry and information technology has always attached great importance to the protection of personal information and continued to carry out special rectification of app.
In particular, recently, we have carried out centralized rectification on violations such as "pop-up information signs are nearly invisible, close buttons are small like mole ants, page camouflage is hidden from the sky and the sea, and induced clicking is hidden from the dark" that users have strongly complained about. We have urged enterprises to pay attention to users' demands and solve the problems of using words, pictures, etc. in open screen information pages Video and other ways to deceive and mislead users to jump.
According to the Ministry of industry and information technology's announcement, 68 top Internet companies, including Baidu, Alibaba, Tencent, byte beat, Sina Weibo and iqiyi, have completed the rectification as required. It is believed that all kinds of advertisements such as screen opening and pop-up will be completely eliminated soon.
為什麼要定制?
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